This film profiles a young amateur rocketeer leading the charge for budding DIY scientists around the world. It was part of a branded content series called E.T.A, which was a partnership between Motherboard and Geico. Each video in the series introduces viewers to the unlikely innovators around the world who are revolutionizing the future of transportation. We highlighted uplifting stories about transportation technology that would appeal to Motherboard’s core editorial audience and simultaneously showcase Geico’s brand values of safety and innovation.
Executive Producer, Alex Waterfield